Influenced by California's chic-yet-casual culture. Allie Rose is designed for the modern woman who loves fashion. Allie Rose blends contemporary cool with subtly romantic silhouettes. The clothes are feminine, fresh and playful. Our team, located in the Arts District of Los Angeles California, comes from a mixture of backgrounds and aesthetics. Each member of the team plays an integral role in creating a beautiful line with carefully selected fabrics. Each clothing is the product of careful attention to detail with the goal of uplifting women to fee like the best version of themselves. Our clothes are the product of lots of love, sweat and (happy) tears. Our history goes back 25 years, when a young couple started an entrepreneurial venture in downtown Los Angeles. Twenty years later, their daughters founded Allie Rose. A passion project with the goal of creating gorgeous yet affordable clothing for everyday woman. Whatever the occasion from our tiered lace dress for wedding or our flirty flowy romper for your tropical vacation. We hope that Allie Rose will touch your closets and be part of your lives.